Automattic might not always be under my influence, so from the beginning I envisioned a structure where for-profit, non-profit, and not-just-for-profit could coexist and balance each other out. It’s important for me to know that WordPress will be protected and that the brand will continue to be a beacon of open source freedom regardless of whether any company is as benevolent as Automattic has been thus far. It’s important to me to know that we’ve done the right thing.

A New Home for the WordPress Trademark — Matt Mullenweg

I love the term ‘not-just-for-profit’

Notes

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